Simon & Schuster and Partner in Campaign to Support Independent Booksellers

NEW YORK, March 31—Continuing its proud history of supporting independent booksellers, Simon & Schuster is joining forces with, an online bookstore and affiliate network with a mission to support independent booksellers, to raise awareness and facilitate online selling for local independent bookstores during the Coronavirus crisis. Small businesses, including book shops, have been particularly hard hit and enables consumers to safely purchase books online, while still supporting their local neighborhood book stores.

“Local independent bookstores are a crucial link in the chain that brings authors to readers, and are a vital force in building and maintaining a sense of community in cities and towns across America,” said Simon & Schuster President & CEO Carolyn Reidy. “As it becomes more and more difficult to buy books in person, and the threat to the very existence of bookstores becomes more acute, offers a way for readers to support their favorite indie bookstore without leaving the house.”

Said President Andy Hunter: “Supporting local, independent bookstores is always important. Right now it’s essential. Every book lover needs to rally around bookstores and safeguard their future. Many have been forced to close their doors, and the best way to show your support right now is to buy books from them online. makes that easy.”

Starting today, buy buttons have been added to all Simon & Schuster websites, and the company is encouraging its authors to add the links to their own websites and social media posts.

In addition, Simon & Schuster will use its many consumer-facing platforms to celebrate and promote the independent bookselling community and encourage shopping at, including email marketing, social media, websites, blogs, and reading community sponsorships such as LitHub.

Bestselling author Stephen King said, “Independent bookstores are the lifeline of the intellect. They have to remain strong, especially in difficult times like these.”

Award-winning author Jason Reynolds adds, “Indie booksellers have consistently served as bonding agents for our communities. They work tirelessly to make sure we not only have books, but also a base, a place to come and simply be. They are, quite literally, the cover that protects the pages of who we are. And now, it’s time for us to protect them.”

In the coming weeks, many other Simon & Schuster authors will join the campaign including Mary H.K. Choi, Cassandra Clare, Jenny Han, Adam Higginbotham, Christina Lauren, Lisa Jewell, Shannon Messenger, Susan Orlean, Lisa See, Rebecca Serle, Neal Shusterman and J.R. Ward.  These writers, and many more, will pledge and share their support of the independent booksellers with their millions of readers, encouraging them to use #readlocal and #supportindies on their own social posts and to shop


Simon & Schuster, a ViacomCBS Company, is a global leader in general interest publishing, dedicated to providing the best in fiction and nonfiction for readers of all ages, and in all printed, digital and audio formats. Its distinguished roster of authors includes many of the world’s most popular and widely recognized writers, and winners of the most prestigious literary honors and awards. It is home to numerous well-known imprints and divisions such as Simon & Schuster, Scribner, Atria Books, Gallery Books, Adams Media, Simon & Schuster Children’s Publishing and Simon & Schuster Audio and international companies in Australia, Canada, India and the United Kingdom, and proudly brings the works of its authors to readers in more than 200 countries and territories. For more information visit our website at launched in January 2020 as an online bookselling platform and affiliate network with a mission to financially support independent bookstores. Bookshop’s founder, Andy Hunter, is also publisher of Catapult, Counterpoint, and Soft Skull Press, websites Literary Hub, Crime Reads and Book Marks, and co-founder of Electric Literature.  For more about Bookshop, please see



Adam Rothberg
Simon & Schuster
Senior Vice President, Corporate Communications

Becky Kraemer
Cursive Comms (for Bookshop)